SO Lucky to Letter for SO Delicious

Dream project alert. Thanks to Instagram and the terror of having just gone freelance, I had a coffee chat with Adam Vicarel who, a year later, would ask me to work with him on a few different lettering pieces for SO Delicious.

Adam had been working with the client for awhile and developed a hand-drawn type style for their brand, which I emulated for these lettering pieces featured on their website and packaging.