Hub for Health Impact is an exciting collaborative campaign bringing together life sciences companies across Colorado to showcase the state as a top destination for talent and innovation. Colorado is bold, community-driven, and passionate—and we wanted the brand to reflect that.

I art-directed and designed the logo and visual identity, creating a look that felt fresh, dynamic, and full of momentum. Beyond branding, I designed a range of assets, including a brochure, website, digital ads, social media ads, and more. Running for a year, the campaign successfully attracted new life sciences companies and talent to Colorado while sparking enthusiasm from local businesses eager to get involved.